Medical and Scientific Communications
At the University of Kentucky, I write about research breakthroughs in compelling ways that get national attention.
Strategic Narrative Leadership: Direct end-to-end communication architectures for university-wide medical and scientific research, translating dense discoveries into multi-channel campaigns that generated 500M+ impressions and $15M in AVE in the last six months.
End-to-End Multimedia Production: Concept, script, and produce high-impact video content, transforming complex data into distinctive stories for both expert and consumer audiences.
Team Guidance & Creative Oversight: Manage and provide ongoing creative direction, coaching, and constructive critique to a daily team of content creators to elevate writing standards and brand consistency.
AI-Driven Optimization: Embed automated tools, including Copilot and Gemini, into the creative pipeline to streamline content summarization, text performance, and market trend analysis.
Cross-Functional Advisory: Serve as a core strategic counselor to executive leadership on positioning, leveraging tools like Asana to balance cross-departmental workloads and uphold strict quality standards.
At NYU Langone Health, I worked as part of the communications team to translate complex research and clinical information into compelling stories and materials for media outreach and institutional visibility.
Stakeholder Communication: Conducted high-level interviews with doctors, patients, researchers, and others to develop high-impact, persuasive communication designed to evoke philanthropic action.
High-Stakes Editorial Support: Authored and edited executive speeches and presentations for senior leadership, researchers, and physicians at events, maintaining editorial consistency and a persuasive tone.
Project Status Management: Consistently participated in daily and weekly project and team status meetings to ensure alignment, track progress toward deadlines, and proactively resolve coordination challenges.
Donor Recognition: Created and maintained donor-recognition signage across the medical campus to ensure accurate and visible acknowledgment of contributions.
